A friend of mine, Todd, is current heavily invested in the 'dating scene'. He uses modern tools like match.com, cell phones, email etc to manage his dating (or courting as it was once called). During our conversation I noticed the similarity between's Todd's 'scenario' and that of a typical salesperson. Todd had a pipeline of leads and was actively working a number of opportunities.
So it got me thinking. Where else can we apply the lessons of CRM in our personal lives? There are plenty of task tracking apps out there on the web and good old pen/paper works well. But CRM is more than just tracking it is about making better decisions. Todd is trying to decide what girl to date (but no doubt he is also considering long term potential). At the moment I'm trying to work out what MP3 player to buy my wife. Neither of us have a toolset which aids our decision making process - beyond research & communication.
This has me thinking...
Tags: crm